The Influence of Green Leadership, Green HRM, and Environmental Values on Green Innovation in Manufacturing Firms in Anhui Province
DOI:
https://doi.org/10.53797/ujssh.v5i1.9.2026Keywords:
Green Leadership, Green Human Resource Management (Green HRM), Environmental Values, Green Innovation, Manufacturing FirmsAbstract
This study investigates the influence of green leadership, Green Human Resource Management (Green HRM), and environmental values on green innovation in manufacturing firms in Anhui Province, China. Drawing on the Resource-Based View (RBV) and Theory of Planned Behavior (TPB), a quantitative survey was conducted with 278 employees and managers. Structural Equation Modeling (SEM) was employed to test the hypothesized relationships. The findings reveal that green leadership and Green HRM positively affect green innovation, and environmental values partially mediate these relationships. The study contributes to the literature by integrating organizational and individual perspectives, highlighting the interplay between leadership, HR practices, and employee environmental beliefs in fostering sustainable innovation. Practically, the results provide guidance for managers and policymakers to enhance green innovation through leadership development, environmentally oriented HRM practices, and fostering employees’ environmental values. The study also outlines limitations and directions for future research, including longitudinal designs, multi-industry contexts, and multi-source data collection.
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